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03/07/2008 - Use your Guitar Hero skills to win VIP tickets to V Festival

Pro Plus launches new online game that will find out if rhythm IS a dancer
 
 
Pro Plus has launched a new festival-themed flash game Festival Pro – http://www.dont-miss-out.co.uk - that allows you to use the rhythm skills you learned playing Guitar Hero. Competitors need speedy fingers to hit the arrows in time and make the festival characters dance and juggle.
 
With V Festival acts The Young Knives and The Rifles providing the soundtrack, it’s a great way to wile away those last few minutes at the computer. By going to the website, and entering the draw, you will also get a chance to win tickets to this year’s sold-out V Festival.
 
Every week a prize draw for 4 VIP tickets takes place.  The tickets get you into the gig & a VIP camping site at the event Winners will be chosen at random from people who play the game and submit their details. This year’s V Festival promises to be a real highlight of the music calendar, with Muse and the Verve spearheading a fantastic line-up.
 
Brian Stewart, brand manager of Pro Plus, said: “If you like gaming and you love music, then we’re sure you’ll love this game. It’s amazingly addictive and by taking part, you can be sure you don’t miss out on winning tickets to one of the hottest music events of the Summer.”
 
Visit http://www.dont-miss-out.co.uk to try it out. The competition will run until August 8th.
 
About PRO PLUS®
PRO PLUS® gives you a fast acting caffeine boost that relieves fatigue and tiredness and helps you feel more awake. Busy professionals, students and basically all those that sometimes feel they need to burn the candle at both ends will sometimes experience the signs of fatigue and tiredness and appreciate the effects of PRO PLUS®.
 
So whether you need an afternoon boost to get you through a lecture, meeting or even a heavy evening ahead PRO PLUS® tablets can give you the caffeine boost you need to keep you going (always read the label).
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01/07/2008 - Celebrating lives in a virtual world

core facts
  • www.lastingtribute.co.uk, one of the leading memorial websites that allows people to pay online tributes in celebration of the lives of loved ones who have died, has teamed up with two national charities to create a virtual daffodil field and an online night sky so that loved ones can be remembered in an innovative way. 
 
 
  • To mark the 18th anniversary of the launch of When You Wish Upon A Star, a charity which grants the wishes of children suffering from life–threatening or terminal illness, Lasting Tribute is inviting people to dedicate a star in its virtual Night Sky to a baby or child who has died, with £2.50 of the £5 cost going to the charity.
 
  • Marie Curie Cancer Care is celebrating its 60th anniversary this year and to mark the occasion, visitors to Lasting Tribute can pay £5 to dedicate a virtual daffodil to a loved one’s memory in an online Field of Hope.
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30/06/2008 - Isle of Man to make history as the world’s first hi-speed clean emissions Grand Prix takes to its famous TT circuit

core facts
  • A new chapter in racing history begins today as the doors open to the world’s first Clean Emissions Grand Prix race. The TTxGP will be held on the 101 year old legendary Isle of Man TT circuit.
 
  • The Grand Prix will provide an exciting opportunity for leading global innovators in racing and clean emission technologies to compete and prove to the world that being green does not mean being slow.
 
  • The planned TTxGP will showcase a diverse range of clean emission vehicles capable of reaching Grand Prix race speeds. Racing teams are likely to be backed by international corporations, universities and high tech institutions, all eager to prove their credentials in the brave new world of clean emission transportation.
 
  • As part of the TTxGP there will also be an ‘Open’ class race for innovative cottage teams who are interested in experimenting with alternative energy sources. These teams will be required to build their vehicle to a set budget using off-the-shelf power sources only.
 
  • Who: Race teams consisting of innovative engineers, speedsters and clean-tech specialists, backed by international corporations, universities and high tech institutions
 
  • What: International race to run alongside the famous Isle of Man TT races
 
  • Where: The legendary Isle of Man TT circuit
 
  • When: June 2009
 
  • Why: To establish the world’s first Clean Emission Grand Prix and set the benchmark in environmentally friendly racing excellence, further demonstrating the Isle of Man’s commitment to supporting scientific and technological innovation and offering the ‘freedom to flourish’.
 
  • To register your interest in entering a team in the world’s first Clean Emission Grand Prix, please visit www.ttxgp.com.
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25/06/2008 - New police database revolutionises statistical analysis

25 June 2008, Liverpool UK - A new database revolutionises access to crime and user satisfaction data from each Police Force in England and Wales.
 
The system, called the Police National Statistics Database (PNSD), began running on a trial basis last December and was launched on June 4. Out of the 43 police forces in England and Wales, 40 have already signed up to it. PNSD is the brainchild of the PNLD team, who are also responsible for www.pnld.co.uk and the national Police FAQ database (www.askthe.police.uk).
 
'Our police forces are famously time poor and their resources are always under pressure,' said Chris Gledhill, Managing Director at PDMS, the company who designed and developed the PNSD. 'This database tool will alleviate a huge administrative burden for forces when analysing crime and user satisfaction statistics, and as such is a great example of a very beneficial application of information technology.'
 
Previously, all of the police forces submitted monthly statistics spreadsheets to the UK Home Office, including data on crime and user satisfaction results taken from surveys of victims of crimes including burglary, road traffic collisions etc. This data was then collated and published by the Home Office's crime statistics data base called iQuanta. However, this was in pre-formatted PDF reports, making any additional or ad hoc analysis difficult and time consuming.
 
The PNSD system allows each force to upload a copy of their monthly and quarterly spreadsheets directly to the PNSD system, where it is validated and stored. Spreadsheets are processed, automatically, as they arrive.
 
The PNSD system is based on FoundationsTM, PDMS' own .Net-based software development framework which allows high performance applications to be customised to meet specific needs faster, cheaper and better than bespoke or off-the-shelf solutions. There are three key functional areas to the system: submission; parsing and querying.
 
Police forces can download any spreadsheet, or select specific aspects of the data, for analysis over time and geographically. This information is downloaded in a spreadsheet format very similar to the original spreadsheet for ease of use in analysis.
 
'Comparing and contrasting statistics quickly – particularly with another comparable force - is a real boon,' said Nigel Hughes, Head of the Police National Legal Database. 'For example, information such as offences related to incidents of domestic violence can be assessed; it will facilitate the monitoring of the time and place of violent crime and track the success and customer satisfaction with police operations. The police use statistics about crime to help make sense of any trends and this will help them do that quickly and accurately. It frees them up to get on with the job of policing and gives them the opportunity to enhance future service delivery.'
 
Notes to Editors: PDMS is an award-winning software company that solves real world problems for the large enterprise by applying sound engineering principles to come up with sensible, cost-effective solutions. PDMS were founded 16 years ago and boast a senior management team with over 150 years experience. They have 50 employees in offices in London and the Isle of Man.
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25/06/2008 - Blyk announces further European expansion … Germany, Spain and Belgium to go live in 2009 …

core facts
  • Blyk, the new mobile network for 16-24 year olds funded by advertising, announces its next wave of European expansion into Germany, Spain and Belgium in 2009, following its announcement to enter the Dutch market earlier this year. Blyk’s rapid expansion is subsequent to its UK success where members embraced the Blyk concept so quickly that its annual member targets of 100,000 were reached six months ahead of schedule, establishing it as a powerful new media for connecting advertisers with young people.
 
  • To date, Blyk has run over 900 campaigns in the UK for brands such as Coca Cola, STA Travel, Penguin, Buena Vista, L’Oreal and music artists The Kooks and Alphabeat with an average response rate of 29 percent, an extremely high level for any media platform. For example, Penguin’s campaign to promote Nick Hornby’s new novel, saw 7 out of 10 members engage with the publisher in a dialogue.
 
  • Blyk will make further announcements related to activities in each of these countries in the near future.
 
  • In addition to Blyk’s European expansion plans, the company will continue to strengthen its services in the UK through more members and brands. By the end of the year, Blyk’s aim is to boost the number of brands using Blyk to 200 by the end of 2008. In doing this, Blyk wants to deliver on their driving idea to unite young people and advertisers to free communication.
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